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We are all neurons
Information theory refers to signal-to-noise ratio. In a “noisy” environment, selecting information is as valuable if not more so than creating it. This is the pattern of “followers”, “friends” or “circles” of social networks: each network user becomes a curator of the information he receives, he produces a news feed to which any other user can subscribe.
This process is similar to the one occurring biologically between neurons in the brain. They interconnect with each other through synapses. And some neurons will have a stronger influence than others.
The novelty is not the mechanism that has existed since the existence of societies, it is the global scale that the Internet allows. Previously, connections were socially and geographically constrained. These connections no longer depend on distances. Nor on social classes: “on the Internet, no one knows you’re a dog” unless you mention it.
But how much awareness does a neuron have of the intelligence of the brain to which it belongs? What awareness does he have of the decisions that depend on the signals he emits? Comparatively, what awareness do we have of the consequences of the signals we send on the planetary intelligence to which we belong?